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Tag Archives: super bowl ads

Ram truck Super bowl ad using MLK speech draws backlash

By MAE ANDERSON, Associated Press NEW YORK (AP) — A Ram truck ad that used a speech by Martin Luther King, Jr., is drawing a backlash. The ad, shown below, people doing service-oriented tasks set against audio of King’s speech, which urges people to be “great” by serving the greater good ...

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How Super Bowl ads are born

MAE ANDERSON, AP Business Writer NEW YORK (AP) — In the world of advertising, any publicity can be good publicity. The goal is get people talking, and there’s no bigger stage in advertising than the Super Bowl. Companies spend millions to create Super Bowl ads that they hope will have ...

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